Russia: Bank offers ‘free cat with every mortgage’ – but only for two hours

Weird…

Russia’s largest bank is apparently loaning cats to clients who buy one of their mortgage products – as a sign of good luck.

In what has all the marks of a publicity stunt, Sberbank – one of Russia’s largest banks – says every new mortgage customer can choose the cat they want, and it will be delivered in time for their housewarming party, the TJournal website reports. The bank’s slick website gives a choice of 10 breeds, and features a video showing the first happy clients receiving their cats. It’s an advertising campaign thought up by a local agency, and reportedly features delivery vans with cat logos cruising the streets of Moscow.

The bad news for customers is that they won’t be able to keep their feline. Terms of the offer say that the animal is only given so that it is the first to cross the threshold of the property – many Russians say a cat is sign of good luck to those moving into a new home – and is only available for two hours so the home-owners can take photos.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s